Tags archives: kickstarter

The Secret Sauce to Successful Crowdsourcing Campaigns

Repost from HuffingtonPost Tech  Lately, I've had more people asking me what the secret sauce of a successful crowdsourcing campaign is. It's quite simple, but it's more than just getting consumers to vote, like, or jump on the bandwagon and buy the products you are creating. It's about actually creating an entire brand experience for followers. You need to be willing to dig into detailed planning that integrates streamlined action items into that plan. Strategic thinking is invaluable in crowdsourcing activities. We live in an age of entrepreneurial overload, after all -- how are you going[...]